The factors should include: technology, costs, infrastructure, the market and qualitative factors. Candidates should understand that their relative importance may vary according to the type of business.
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Technology:
How has the development of the internet made the choice of business location much more straight forward?
Costs:
Which location would be more expensive?
Infrastructure:
The name given to the road, rail and air links together with communication links such as access to broadband.
Most retail businesses are concerned with 'footfall'. What do you think this means?
The market:
Do all businesses have to be close to their customers?
Qualitative factors:
Can you think of any non numerical factors that may influence the location of a business?
Click on the map and try to list as many as possible.
Remember the BUSS3 exam will be about a well established national or international business.
Click on the picture for a BUSS3 location question.
Methods of making location decisions should include quantitative factors (investment appraisal - details here) and qualitative factors.
Multi-site locations & International location.
Stretch & challenge: find these issues here.
Reasons for international location should also include: global markets, cost reduction and avoidance of trade barriers. Are you clear what these mean?
